What's On

HKGCC is partnering with Google to organise a series of YouTube Creator Academy online classes under the "Grow with Google" initiative. The first session begins on 14 September, 2021 (3 classes in total).

We will teach you the YouTube basics, walk you through the video production and channel management essential tips for beginners, and how to earn money with ads and new features on YouTube. Joining the YouTube Creator Academy webinar can help you quickly get started on a new journey on YouTube. Plus, participants will receive a completion certificate for completing all 3 classes and assigned tasks.

Workshop 101 - Kickstart Your Creative Journey on YouTube
Date and Time: 2021/09/14 11:00am to 12:05pm

Course Outline
1. YouTube basics, 10 fundamentals for YouTube Creators
(about 30 minutes of pre-recorded video teaching)
2. Video production and filming tips
(about 30 minutes of live presentation by the speaker)

101 class is open to everyone who is interested in starting a fun and creative journey on YouTube, no filming and video production experiences are needed.

Workshop 201 - YouTube Monetisation and Best Practices
Date and Time: 2021/09/24 11:00am to 12:00nn

Course Outline
1. Learn about how YouTube ads work, what the different ad formats are and best practices
(about 25 minutes of pre-recorded video teaching)
2. Collaboration best practices
(about 35 minutes of live presentation by the speaker)

Prerequisite to 201 class: Participants will need to create a YouTube channel, upload a new video and gain 5 subscribers .

Workshop 301 - Analyse and Optimise Channel Using Insights from YouTube
Date and Time: 2021/09/29 11:00am to 12:00nn

Course Outline
1. Monetise with YouTube features
(about 30 minutes of pre-recorded video teaching)
2. YouTube Analytics and channel optimisation
(about 20 minutes of live presentation by the speaker)
3. Engage with subscribers using Livestream and Premiere
(about 10 minutes of live presentation by the speaker)

Prerequisite to 301 class: Participants will need to upload 2 new videos and gain 5 new subscribers.

Participants who have completed all 3 classes and assignments will receive a completion certificate from Google.

Speakers' presentations at this event are intended for educational purposes only and do not replace independent professional judgment. Statements of fact and opinions expressed during this event are those of the speakers and participants and, unless expressly stated to the contrary, are not the opinion or position of the Hong Kong General Chamber of Commerce, its members, or its committees. The Chamber does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented. Attendees should note that, with the approval of speakers, this event may be recorded, and possibly published on the Chamber's website in audio and/or video formats without further notice.

Recording, duplication or distribution of the contents of the online event is prohibited without prior written permission from the Chamber.


Kaman Louie, YouTube Strategic Partner Manager

Language Cantonese
Date and Time 2021/09/24 11:00 to 2021/09/29 12:00
Venue This event will take place online via Zoom
Media Closed to media
Enquiries Janessa Cheng
Tel: 2823 1239
  • HK$ 100 for Members / HK$ 200 for Non-Members (3 online workshops in total)
+$50 for booking offline
This event accepts Chamber Coupon (terms and conditions)
Members enjoy 30% discount with BOC HKGCC VISA Card
Notes - Bookings are only confirmed upon receipt of administration fee, on a first come first served basis.
- Booking transfer is allowed for corporate members with advanced notice, walk-ins are normally not accepted.
- The Chamber reserves the right to decline any booking or cancel the event. In such case, a full refund of the administration fee will be issued.
- No refund will be made for cancellations or no-shows by registrants.
- Members paying with their BOC HKGCC Visa Card will enjoy a 30% discount on their reservation. The discount is only applicable to the card holder, and does not extend to their guests. The discount cannot be used in conjunction with Chamber Coupons.
- A $50 handling fee per person will be charged for all offline bookings (e.g. fax, e-mail, post) for all Chamber events. Go online today by downloading our app or registering on the HKGCC website to save the environment and money.
- Priority is given to corporate members. The decision to accept or decline any booking shall be at sole discretion of the Chamber.

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