What's On

According to Wikipedia, the metaverse is defined as "a hypothesized iteration of the Internet, supporting persistent online 3-D virtual environments through conventional personal computing, as well as virtual and augmented reality headsets." With recent advances in technology and growing enthusiasm amongst tech titans such as the formerly-named Facebook, the metaverse is no longer just a hypothesis and more than a buzzword.

As the metaverse continues to gain popularity, how should businesses position themselves for a novel way to interact with each other, users and content online? What exactly is the metaverse? How might the application of Play-to-Earn (P2E) and Non-Fungible Tokens (NFTs) in the metaverse change the way we run businesses?

Join us on 10 February 2022, when Zaf Chow, Director of Digital Strategy and Partnerships of Animoca Brands, will share with us how the company's metaverse platform the Sandbox enables users to earn and trade NFTs for goods and services virtually and in real-life. Find out how the metaverse could change the way businesses operate and engage with users.

Speakers' presentations at this event are intended for educational purposes only and do not replace independent professional judgment. Statements of fact and opinions expressed during this event are those of the speakers and participants and, unless expressly stated to the contrary, are not the opinion or position of the Hong Kong General Chamber of Commerce, its members, or its committees. The Chamber does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented. Attendees should note that, with the approval of speakers, this event may be recorded, and possibly published on the Chamber's website in audio and/or video formats without further notice.

Recording, duplication or distribution of the contents of the online event is prohibited without prior written permission from the Chamber.


Zaf Chow, Director of Digital Strategy and Partnerships, Animoca Brands

Experienced in business innovation, fintech, retail, and blockchain gaming, Zaf currently spearheads Animoca Brands’ efforts in developing the play-to-earn (P2E) field, promoting mass adoption of NFTs and metaverses, and facilitating strategic partners’ transition to web3, which built upon the core concepts of decentralization, openness, and greater user utility.

Prior to joining Animoca Brands, Zaf co-founded a startup that utilized fintech solutions to facilitate mobile food-ordering, and was presented the Silver Award at the ICE PITCH @ FinTech 2017 hosted by Incu-Lab in partnership with InvestHK.

Language English
Date and Time 2022/02/10 15:00 to 16:00
Venue In-person at the Chamber Theatre or Online via Zoom
Media Closed to media
Enquiries Valerie Ho
Tel: 2823 1242
  • HK$ 120 for Members / HK$ 240 for Non-Members (Joining in-person at the Chamber)
  • HK$ 120 for Members / HK$ 240 for Non-Members (Joining online via Zoom)
+$50 for booking offline
This event accepts Chamber Coupon (terms and conditions)
Members enjoy 30% discount with BOC HKGCC VISA Card
Notes - Bookings are only confirmed upon receipt of payment, on a first come first served basis.
- Booking transfer is allowed for corporate members with advanced notice, walk-ins are normally not accepted.
- The Chamber reserves the right to decline any booking or cancel the event. In such case, a full refund of the participation fee will be issued.
- No refund will be made for last minute cancellations or no-shows. If the booking is cancelled at least 3 days before the event, and in such cases the refund will be subjected to a 10% administration fee, or HK$100 deduction, whichever is higher.
- A $50 handling fee per person will be charged for all offline bookings (e.g. fax, e-mail, post) for all Chamber events. Go online today by downloading our app or registering on the HKGCC website to save the environment and money.
- Priority is given to corporate members. The decision to accept or decline any booking shall be at sole discretion of the Chamber.

Over the years, we have helped businesses overcome adversity and thrive locally, in Mainland China and internationally.

If you want to take advantage of our network,insights and services, contact us today.