The Chamber launched its third annual Business Case Competition on 27 September, which gives teams of university students the opportunity to find solutions to real-life business cases set by our member companies. The previous editions of the Business Case Competition each attracted more than 1,000 students.

“Active engagement with the young generation remains a high priority for the Chamber,” said Chamber Vice Chairman Oscar Chow at the launch. “I am delighted to see that the competition has been popular with students, and the standard of their entries has been very high. Their interaction with corporates also helps both sides to understand each other better.” 

The competition includes several stages of judging and mentoring, and the teams that reach the final will be quizzed by a panel of industry professionals on their ideas and presentations. 

The Covid-19 pandemic has had a huge impact on the business environment in Hong Kong and globally, creating new challenges and also new opportunities. So for this year’s competition, the six sponsor companies – Citi, DHL, Great Eagle, NWS, PwC and Sino – have set cases on the theme of “Creating the New Normal.” 

These corporates represent a broad range of sectors, giving students some flexibility in choosing which business case they would like to tackle. 

“It is encouraging to see sponsors in different industries supporting the Business Case Competition this year,” Chow said. “It once again reflects the business sector’s commitment to connecting with the younger generation.”