What's On

In our current Covid-19 environment, where people's working life is disrupted, where businesses are having to reinvent themselves and are competing for attention and dealing with a digitally fatigued and potentially more cynical audience, it's not enough just to offer up the facts about you or your company to potential customers, prospective employers or investors, or even to your own colleagues. You need to be able to show them: What makes you or your business so special? And to do that, you need to have a good story.

Stories are an effective way to transmit important information and values from one individual to the next. Stories that are personal and emotionally compelling engage more of the brain, are better remembered and more likely to provoke a positive response, than simply stating a set of facts. This workshop is designed to introduce you to the power of storytelling.

• Understand the science: Why do character-driven stories with emotional content result in a clearer understanding and better recall of key points?
• Learn different storytelling techniques
• Highlight ways to structure content for clarity and impact

Speakers' presentations at this event are intended for educational purposes only and do not replace independent professional judgment. Statements of fact and opinions expressed during this event are those of the speakers and participants and, unless expressly stated to the contrary, are not the opinion or position of the Hong Kong General Chamber of Commerce, its members, or its committees. The Chamber does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented. Attendees should note that, with the approval of speakers, this event may be recorded, and possibly published on the Chamber's website in audio and/or video formats without further notice.

Recording, duplication or distribution of the contents of the online event is prohibited without prior written permission from the Chamber.


Eric Sampson, Partner, Connect Communication

Eric specialises in communication, presentation and negotiation skills training. He works with individuals and groups in areas such as building trusted relationships, communicating across barriers, executive presence and speaking as a leader. Born and educated in Hong Kong, his multi-cultural background and many years of international work experience, working with companies and individuals up to C suite level, allow him to work effectively with a broad spectrum of professions and across cultural, language and ethnic boundaries. Eric is also a certified practitioner and coach in Neuro Linguistic Programming (NLP).

Language English
Date and Time 2020/12/01 09:30 to 12:00
Venue Chamber Theatre, 22/F United Centre
Media Closed to media
Enquiries Cathy Chan
Tel: 28231282
Fee Members @ HK$750
+$50 for booking offline
Members Only
This event accepts Chamber Coupon (terms and conditions)
Members enjoy 30% discount with BOC HKGCC VISA Card
Notes - Bookings are only confirmed upon receipt of payment, on a first come first served basis.
- Booking transfer is allowed for corporate members with advanced notice, walk-ins are normally not accepted.
- The Chamber reserves the right to decline any booking or cancel the event. In such case, a full refund of the participation fee will be issued.
- No refund will be made for last minute cancellations or no-shows. If the booking is cancelled at least 7 days before the event, and in such cases the refund will be subjected to a 10% administration fee, or HK$100 deduction, whichever is higher.
- Members paying with their BOC HKGCC Visa Card will enjoy a 30% discount on their reservation. The discount is only applicable to the card holder, and does not extend to their guests. The discount cannot be used in conjunction with Chamber Coupons.
- A $50 handling fee per person will be charged for all offline bookings (e.g. fax, e-mail, post) for all Chamber events. Go online today by downloading our app or registering on the HKGCC website to save the environment and money.
- Priority is given to corporate members. The decision to accept or decline any booking shall be at sole discretion of the Chamber.
- Participants agree to indemnify the Chamber and the hosting party all liabilities for property damage, physical injury or death in relation to this event. Participants are advised to take their own insurance against all risks.