Hong Kong Business Directory


Company Background

The Belgian brand BAUNAT became through very fast growth the online reference for unique and premium quality diamond jewellery and investment diamonds. The brand now exports more than 85% of its packages to more than 50 countries worldwide. Nearly 65% of its sales are made via the E-boutiques and, available in 8 languages and 7 currencies, while approximately 35% of sales are made in the showrooms in Antwerp, Amsterdam, Dusseldorf, Geneva, Hong Kong, London, Mumbai, Paris and Zurich. More locations (Tokyo, New York...) will follow in the next years.

Business Activities

BAUNAT specializes in the design, manufacturing, retail & marketing of high-quality diamond jewellery. Due to its capacity to buy the diamonds at the source, its efficient (digital) marketing, and its smart stock monitoring business conduct, BAUNAT is able to sell its jewellery at excellent prices to the rising consumer segment of ‘smart buyers’. The ‘Smart Buyer’ is a fast-growing consumer segment across industries and continents, empowered by the rise of the Internet which made the end consumer much more aware than before.... Smart Buyers’ are people who aim for premium quality in all its facets (materials, product, finish, but also service & transparency) but who are not prepared to pay for inefficiencies or intangible elements which are not reflected in the product they buy.

For more info about BAUNAT, please visit and

Email to the member
Membership No. HKB0587
Web Site
Year Joined 2020
Nature of Business
  • Trading
  • Manufacturing
  • Distribution
Product Provided
  • Diamond
  • Fine Jewellery