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Trust in business is a hugely important issue. Trusted companies are more likely to win customers, forge new partnerships and attract investors. They are also more appealing to employees – an increasingly key factor amid Hong Kong's current manpower crunch.

Hong Kong entered the top 10 most trusted markets globally in the 2019 Edelman Trust Barometer. In terms of trust in business, Hong Kong firms also saw a large rise, to 45%, according to the survey. However, that still means a majority of people view businesses with some "distrust."

What are the benefits to businesses of being seen as a trusted employer? How are Hong Kong employees' expectations of employers changing? What can organizations do to build trust with stakeholders?

Adrian Warr, Managing Director, and Leo Wood, Deputy Head of Reputation, Edelman Hong Kong, will share key findings from the study, and discuss the major trends and implications for businesses.

Edelman's Trust Barometer is an annual global survey which measures attitudes about the state of trust in business, government, NGOs and the media. Now in its 19th year, the Trust Barometer surveys over 33,000 respondents from 27 different markets globally.

Speaker(s) Adrian Warr, Managing Director, Edelman Hong Kong
Leo Wood, Deputy Head of Reputation, Edelman Hong Kong
Language English
Date and Time 2019/06/26 12:30 to 14:00
Venue Chamber Theatre, 22/F United Centre
Media Open to media
Enquiries Kari Yu
Tel: 2823 1266
Email: kari@chamber.org.hk
Fee Event Postponed
Members @ HK$190 / Non-Members @ HK$400
+$50 for booking offline
This event accepts Chamber Coupon (terms and conditions)
Members enjoy 30% discount with BOC HKGCC VISA Card
Notes - Bookings are only confirmed upon receipt of payment, on a first come first served basis.
- Booking transfer is allowed for corporate members with advanced notice, walk-ins are normally not accepted.
- The Chamber reserves the right to decline any booking or cancel the event. In such case, a full refund of the participation fee will be issued.
- No refund will be made for last minute cancellations or no-shows. If the booking is cancelled at least 3 working days before the event, and in such cases the refund will be subjected to a 10% administration fee, or HK$100 deduction, whichever is higher.
- Members paying with their BOC HKGCC Visa Card will enjoy a 30% discount on their reservation. The discount is only applicable to the card holder, and does not extend to their guests. The discount cannot be used in conjunction with Chamber Coupons.
- A $50 handling fee per person will be charged for all offline bookings (e.g. fax, e-mail, post) for all Chamber events. Go online today by downloading our app or registering on the HKGCC website to save the environment and money.
- Priority is given to corporate members. The decision to accept or decline any booking shall be at sole discretion of the Chamber.