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A recent KPMG report has revealed that Chinese consumers are far ahead of the global average when it comes to interest in new technology. The global survey, titled "Me, my life, my wallet", featured insights from more than 25,000 consumers in the UK, US, UAE, France, Brazil, Canada, China and India, with the aim of assessing consumption behaviours

More than half (53%) of the Chinese respondents say that they are very interested in new technology and will be among the first to buy a new device when it comes out, way ahead of the 29% global average. Eight in 10 Chinese consumers also say that it is important for brands they regularly purchase to have a dynamic social media presence.

The Chamber is delighted to have Anson Bailey, KPMG China's Head of Consumer and Retail, ASPAC and Head of Technology, Hong Kong, to share the survey findings and his insights into consumer trends in Mainland China at a roundtable luncheon on 30 January.

The luncheon will cover:

• Differences between Chinese and U.S. consumers
• Digital transformation
• The customer journey
• O2O strategies
• Data monetization vs data compliance

Speakers' presentations at this event are intended for educational purposes only and do not replace independent professional judgment. Statements of fact and opinions expressed during this event are those of the speakers and participants and, unless expressly stated to the contrary, are not the opinion or position of the Hong Kong General Chamber of Commerce, its members, or its committees. The Chamber does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented. Attendees should note that, with the approval of speakers, this event may be recorded, and possibly published on the Chamber's website in audio and/or video formats without further notice.

Recording, duplication or distribution of the contents of the online event is prohibited without prior written permission from the Chamber.

Speaker(s) Anson Bailey
Anson Bailey joined KPMG China in 1999 and is currently a partner based in the Hong Kong office heading up the Consumer and Retail Practice. He is part of the KPMG Regional Consumer and Retail Practice Leadership team as well as a member of the Global Technology Innovation Centre and the Cluster Leader for the Technology, Media & Telecoms Practice in Hong Kong.

He is active in driving thought leadership reports and briefings for senior executives covering innovation and consumers in China and across Asia, and helping corporates understand these markets. Anson also acts as the Lead Partner for strategic accounts in the consumer and technology arena across the Asia Pacific region.
Language English
Date and Time 2019/01/30 12:30 to 14:00
Venue Chamber Theatre, 22/F United Centre
Media Open to media
Enquiries West Lam
Tel: 28231265
Fee Members @ HK$190 / Non-Members @ HK$400
+$50 for booking offline
This event accepts Chamber Coupon (terms and conditions)
Members enjoy 30% discount with BOC HKGCC VISA Card
Notes - Bookings will only be confirmed with full payment, on a first-come-first-served basis.
- Substitution is allowed for corporate members only with advanced notice while walk-ins will normally not be accepted.
- Please note that the Chamber reserves the right to decline any booking or cancel the event without explanation. In any such instance, the event fee will be returned in full.
- There will be no refund for attendees cancelling or not showing up for the event unless the cancellation request is made in writing at least 3 days before the event, and in such cases the refund will be subjected to a 10% administration fee, or HK$100 deduction, whichever is higher.
- Members paying with their BOC HKGCC Visa Card will enjoy a 30% discount on their reservation. The discount is only applicable to the card holder, and does not extend to their guests. The discount cannot be used in conjunction with Chamber Coupons.
- Starting 1 January 2017, all off-line bookings (e.g. fax, e-mail, post) for Chamber events will be charged a $50 handling fee per person. Make the switch to online today by installing our app or registering via our website to save the environment and save money.
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