Decoding e-commerce: Standing out in the digital marketplace
The global e-commerce market has grown exponentially in the past few years as a result of the emergence of technologies such as cloud computing and data intelligence. These technologies have enabled businesses to make better decisions, improve productivity and access international markets while reducing costs.
Albert Lau, Senior Solutions Architect at Alibaba Cloud -- the technology arm of Alibaba Group -- shared his views on the recent trends in e-commerce, as well as how cloud technologies can facilitate the process of digital transformation, at a seminar on 29 June. He also shared some tips on how businesses stand out in today’s rapidly growing e-commerce landscape, which included establishing an online presence and enhancing usability and customer engagement.
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