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Revival Strategies: COVID-19 Recovery Planning For Brands

COVID-19 is a global humanitarian, health and economic crisis. The implications for brands are significant and pose a challenge that marketers need to navigate.  

To assist you with your brand’s communications strategy during this time, Sinclair would like to share their insights report, Revival Strategies: COVID-19 Recovery Planning For Brands. The report presents a roadmap for brands to consider in their response to a situation that is changing daily, providing an overview of expected consumer sentiment and guidance on communications strategies for brands at each phase of the crisis, and along the journey towards recovery.  

The report takes learnings from the China market which, as the original epicentre of the outbreak, is now ahead on the recovery curve. Sinclair suggests brands start planning for their recovery early so that when the time is right, you are ready to launch and ready to prosper once again.

For full report, please see Revival Strategies: COVID-19 Recovery Planning For Brands  

Posted on 2020/03/17

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