Understanding China's E-commerce Playbook
China boasts the world’s largest e-commerce market, driven by a booming population of middle-class citizens with increasing purchasing power, favourable government policies and the rapid development of innovative technologies. The opportunities for businesses in this digital market are vast, but standing out in this crowded space also comes with obstacles.
At a webinar on 11 May, Franck Chevallier, APAC Head of Presales and Solution at Linkbynet, and Olivier Durand, E-commerce Senior Consultant at Clever Age, shed some light on how businesses can navigate the challenges of China's evolving regulations and e-commerce landscape to join this competitive space. They also shared a number of case studies on how foreign companies have successfully established a greater market presence in China through choosing the right strategies for digital infrastructure and hosting.
2021/05/11