Companies considering investing in new
business software have a check-list of questions to examine to determine if the new
package is worth the money and that it will help solve problems instead of creating them
By Alan Lung
Some people think of management, business and software as three separate circles with
very little connecting them. But the truth is that each is an important cog in the
business machine.
Management, as it is widely promoted in Hong Kong, implies teambuilding, TQM, EQ, AQ,
MCP, leadership training and change management. Information technology (IT) also has a
world of its own: CRM, ERP, OLAP servers, EIS and DNA. Small- and medium-sized enterprises
(SMEs) sometimes confuse IT with technical support, but most are smart enough to know that
expensive solutions are not inherently better.
At the end of the day, bosses want to know which of their products or services make or
lose money, and how do they stay competitive so that they can make more money in the
future.
They may say: "Fine! I will invest in management and software, but will my company
work smarter and become more productive? And how much more money will I make because of
these investments?"
Management before technology
Deciding on what type of information system the company will need to stay
competitive is inherently a complex and risky exercise. But most mangers, including owners
of SMEs know that they cannot do without software.
Business people naturally think about investment returns and are well aware that
expensive business software implementation could bring more problems than it solves. Not
knowing how to incorporate data into their new and powerful information systems, companies
commonly spend a year implementing multi-million ERP solutions and another year and a half
trying to fix all the bugs and business process misfits created by their new systems.
But at the end of the day, implementation of a software solution cannot be delayed
until the company is able to use it to its fullest. The scope of the initial installation
must be determined and installation carried out. CEOs must not leave it to luck and hope
that they will be saved by technology. The more the company knows about management input
required for these solutions, the quicker the company will grow into these expensive
systems.
Merger of IT and management skills
Too often, implementation of complex e-commerce, CRM (Customer
Relationship Management) or ERP (Enterprise Resource Planning) systems are considered as
technical changes that affect only the IT department. But in reality, these
implementations touch every department within the company, particularly finance and
operations.
A group of PricewaterhouseCoopers consultants argues that an IT strategy must be built
in the context of a business strategy. From their experience gained from a career of
implementing ERP solution for clients, they concluded that the decision to implement ERP
solutions must be driven by business consideration, not merely by the desire to stay ahead
of competition technically.
ERP solution software will not solve cumbersome business processes and organisational
problems. In fact, ERP software tends to highlight these problems, which means companies
must have the tools and concepts to analyse business problems before or coincidental with
implementing an ERP solution.
From "Here" to "There"
As a supplier of ABM (Activity Based Management) and business analytic
software suites, we know that managers have visions and software implementations are
supposed to help them get where they want to go. Software ought to replace guessing, back
padding and politics in management. Clear, factual and quantitative decision-making data
ought to help managers realise their vision.
However, we are also amazed by the lack of awareness of the need to integrate
management, IT and business skills.
While IT used to be a mystical subject understood by only a few specialists, using and
applying the latest breed of business software now requires less specialised IT knowledge.
Knowledge of the business and how to apply these powerful transaction-based systems in
business have become more important.
1 SAP, An Executives Comprehensive Guide, by Norris, Wright, Hurley, Dunleavy
& Gibson
Alan Lung is chairman of the Chambers Human Resources Committee, and director
& general manager of ABC Technologies Hong Kong.